Smile 2007 is a unique one-day conference workout for sales and marketing professionals in hospitality, and this year’s lineup and format makes it the ‘must-attend’ event of the year.
You know it, but your boss or financial controller may need a little convincing. To help you out, we've compiled a handy aid to persuasion.
1. You’ll get a full-on, full day workout tackling critical sales and marketing issues for your business.
2. You’ll be first to hear the findings of our Pulse Rate report, which checks the vital signs of your industry and offers a diagnosis for the future.
3. Thanks to our round-table format, you’ll get to hear from some of the brightest people in the business – both our speakers and your colleagues - and learn how they’re getting to grips with key issues in their business.
4. You’ll get to hear how to access key markets using the power of affiliates, consortia and referral networks, how to make the most of every guest interaction, how to design a search marketing strategy that works and leverage online partnerships and much, much more.
5. You’ll hear from some of the biggest players online what lies ahead and what you need to be doing to get ahead and stay ahead.
6. You’ll get to network formally and informally with your colleagues in the industry and establish important contacts and resources for your work.
7. You’ll get to return to your business armed with presentations, tips and slides to share with your colleagues.
8. In the weeks following Smile 2007, you’ll receive invaluable How To Guides from our partners, covering areas such as: Optimise Your Website, Develop Your Brand and Commission Design.
9. You’ll get to help us design an even more dynamic and effective Smile 2008.
10. And last, but most importantly, you’ll bring a Smile to our faces!
Need even more reasons to Smile? Visit Smile Website for more details.
14 May 2007
Smile Right Back
Our third Smile Interview sees Alex trade back and forth with Smile Lost & Found Partner, Frank Hannigan, founder of the ingenious YouGetItBack.com.
21 April 2007
An Excellent Referral
In the second of our Smile Interviews, Alex Gibson of The Persuaders chats with speaker Sarah Owen of The Referral Institute who recently dazzled at an event to mark World Networking Day and who promises to deliver a real edge to delegates seeking to make the most of their hospitality and tourism networks.
09 April 2007
Good Things In Season
In the first in a series of Interviews with our sponsors and partners, Alex Gibson of The Persuaders speaks with Angela Canny of Seasons Catering (the people who'll be taking such good care of our delegates at Smile 07). Angela tells us a little of her role in marketing Season's hospitality and catering at the Guinness Storehouse.
25 March 2007
Bringing A Smile To Our Faces
Over the last few months, we've been working hard not only to put together a great lineup of speakers (of which more a little later this week) but a strong team of partners too.
We've welcomed on board AFA O'Meara (whose MD, Stuart Fogarty, proved such a popular speaker at Smile 2006), Action Recruitment (specialist hospitality recruiters), YouGetItBack.com (the lost and found specialists who bring out the good samaritan in all of us) and Seasons at the Guinness Storehouse (whose hospitality went down a treat last year).
On top of that, we're delighted to be working again with Quadriga, Failte Ireland and Tourism Ireland, Dcoy Design (whose excellent logo design for Smile continues to draw admiring glances), Eventznet and the Tourism Research Centre.
No wonder you find us smiling from ear to ear at Smile Central! We find working with them a real pleasure and warmly recommend them to you.
We've welcomed on board AFA O'Meara (whose MD, Stuart Fogarty, proved such a popular speaker at Smile 2006), Action Recruitment (specialist hospitality recruiters), YouGetItBack.com (the lost and found specialists who bring out the good samaritan in all of us) and Seasons at the Guinness Storehouse (whose hospitality went down a treat last year).
On top of that, we're delighted to be working again with Quadriga, Failte Ireland and Tourism Ireland, Dcoy Design (whose excellent logo design for Smile continues to draw admiring glances), Eventznet and the Tourism Research Centre.
No wonder you find us smiling from ear to ear at Smile Central! We find working with them a real pleasure and warmly recommend them to you.
14 January 2007
Smile 2007 - Confirmation of Date & Venue
We've listened to what you had to say about the best timing for you and recently confirmed the date for Smile 2007.
The conference will take place earlier in the year on May 24th at The Storehouse in Dublin - last year's location scored high for many of you particularly those travelling to the event from outside of Dublin. (Mind you, some of the more resourceful of you had suggested we host Smile at your property!).
We've also taken on board your feedback on speakers and topics and are in discussions with some very interesting people about bringing them to the Storehouse in May. We'll keep you posted as we confirm our lineup.
The conference will take place earlier in the year on May 24th at The Storehouse in Dublin - last year's location scored high for many of you particularly those travelling to the event from outside of Dublin. (Mind you, some of the more resourceful of you had suggested we host Smile at your property!).
We've also taken on board your feedback on speakers and topics and are in discussions with some very interesting people about bringing them to the Storehouse in May. We'll keep you posted as we confirm our lineup.
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