Smile 2007 is a unique one-day conference workout for sales and marketing professionals in hospitality, and this year’s lineup and format makes it the ‘must-attend’ event of the year.
You know it, but your boss or financial controller may need a little convincing. To help you out, we've compiled a handy aid to persuasion.
1. You’ll get a full-on, full day workout tackling critical sales and marketing issues for your business.
2. You’ll be first to hear the findings of our Pulse Rate report, which checks the vital signs of your industry and offers a diagnosis for the future.
3. Thanks to our round-table format, you’ll get to hear from some of the brightest people in the business – both our speakers and your colleagues - and learn how they’re getting to grips with key issues in their business.
4. You’ll get to hear how to access key markets using the power of affiliates, consortia and referral networks, how to make the most of every guest interaction, how to design a search marketing strategy that works and leverage online partnerships and much, much more.
5. You’ll hear from some of the biggest players online what lies ahead and what you need to be doing to get ahead and stay ahead.
6. You’ll get to network formally and informally with your colleagues in the industry and establish important contacts and resources for your work.
7. You’ll get to return to your business armed with presentations, tips and slides to share with your colleagues.
8. In the weeks following Smile 2007, you’ll receive invaluable How To Guides from our partners, covering areas such as: Optimise Your Website, Develop Your Brand and Commission Design.
9. You’ll get to help us design an even more dynamic and effective Smile 2008.
10. And last, but most importantly, you’ll bring a Smile to our faces!
Need even more reasons to Smile? Visit Smile Website for more details.
14 May 2007
Smile Right Back
Our third Smile Interview sees Alex trade back and forth with Smile Lost & Found Partner, Frank Hannigan, founder of the ingenious YouGetItBack.com.
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